Your brand in AI answers.
Does your brand show up when someone asks AI?
Expoe measures how you appear in AI answers and shows what to do so more people can find your business.
People already ask AI where to go.
A customer can find a restaurant, a clinic, or a shop by asking tools such as ChatGPT, Gemini, or Perplexity. Expoe helps a business see whether it enters those answers and what to review to show up more clearly. Those names are examples of tools people use, not partnerships.
Tchico Mex
Mexican restaurant in Uberlândia, MG
“Onde comer comida mexicana em Uberlândia?”
A simulation. This is not an answer produced by an AI platform.
Not mentioned in this question
Also mentioned in this example
Casa del Sol and La Fiesta
How it works
01
Tell us about your business
You share the website, name, category, and city. That is enough for Expoe to assemble the relevant questions.
02
See your Exposure Score
You get an indicator from 0 to 100, based on presence in the questions evaluated, with that scope explained in the report.
03
See what to improve
You get a prioritized plan: what to clarify on the site, what to align in public, and what to follow over time.
What you learn
Illustrative analysis, Tchico Mex
Illustrative example
Tchico Mex
Mexican food in Uberlândia, MG
62
Exposure Score
An indicator of presence in the questions evaluated in this example.
Mentions
2 of 5 questions evaluated
Questions evaluated
Sample questions, shown in Portuguese.
Quais são os melhores restaurantes mexicanos em Uberlândia?
Mentioned
Onde comer comida mexicana em Uberlândia?
Absent
Onde encontrar tacos em Uberlândia?
Mentioned
Restaurante mexicano para jantar em Uberlândia?
Absent
Almoço mexicano no centro de Uberlândia?
Absent
Illustrative competitors
Casa del Sol
4 of 5
La Fiesta
3 of 5
Tchico Mex
2 of 5
El Patio
2 of 5
What to improve first
- 1Spell out services and location on the website
- 2Keep public business information consistent
- 3Publish useful answers to questions customers actually ask
No action guarantees that a business will start being recommended.
See where your business enters the answer, and where it is left out.
- 01Understand how the business appears in the evaluated answers.
- 02Find opportunities by topic and by city.
- 03See who else appears in those searches.
- 04Prioritize what to review first.
- 05Follow how presence changes over time.
Questions
What is GEO?
GEO means Generative Engine Optimization: improving visibility in answers generated by artificial intelligence. Instead of looking only at search pages, Expoe looks at the answers people receive when they ask AI.
How does the Exposure Score work?
The Exposure Score is an indicator from 0 to 100 based on the business’s presence in the questions evaluated. The report states that scope. It is not a universal measure of every AI answer.
Does Expoe guarantee that my business will be recommended?
No. Expoe measures presence and points to what is worth reviewing. No action, and no score, guarantees a recommendation, a ranking, or a sale.
Does this work for local businesses?
Yes. The Tchico Mex example in Uberlândia is a business people look for by category and city. The same reading applies to clinics, shops, restaurants, and neighborhood services.
Do I need to understand technology?
No. You share the website and the essentials about the business. The report talks about presence, questions, and next steps, without required jargon.
Can AI answers change?
They can. They vary by question, tool, context, and date. That is why the score describes the questions evaluated at that moment, and why Expoe follows the change over time.